BROEKMAN communications has deep experience in helping DESIGN, WIREFRAME, CODE & LAUNCH new user interfaces.
Our humble beginnings in designing for the user experience began at Universal Studios Television where Jeremy Broekman was involved in building 30+ breakout websites, including developing the first ever Universal Pay-Per-View website side-by-side two talented producers from the Universal media department.
Fast forward a few years (2007-2010) and BROEKMAN was involved in over dozens of integrations of MM2000/Membership Synagogue Software within 40+ synagogue websites. This involved extensive User Interface Design and User Interface management. The rollout heavily involved testing environments, wireframing, etc.
Fast Forward a little further (2010-present), BROEKMAN has built nearly 500 websites ranging from custom designed (yes, user interface design, wireframing & coding/programming) to a few dozen integrations of Moveable Type, Drupal, Joomla, SquareSpace, Full Partner, Masterpiece and other CMS to HUNDREDS of integrations of WORDPRESS, our real strength.
See here a few examples of our simple sitemaps giving you a visual understanding of where we are going in development
To view our portfolio of websites (yes needs updating!), please click here
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WEBSITE
DEVELOPMENT
STRATEGY
– Goals & Objectives
– Current site audit
– Develop launch strategy
– Design phases of development & set client tailored budget
– Competitive Analysis
– New Business Development
– Business/Service/Product Launch
– Research & Content Development
DESIGN
– Look & Feel
– Calls to Action
– Creative Strategies
– Art Direction
– Graphic Design
– Copywriting
– Wireframes
– UX & UI
– Responsive mobile & tablet focus
– Responsive Web Design Conversion
INFORMATION TECHNOLOGY
Domain Name
— Registration / Acquisition
— Gain access to DNS and control of all logins/credentials
— Domain recovery & migration
— Domain transfers
— Auction purchasing & selling
Website Hosting Set-up
– Launch Linux based hosting package
– Set-up of Hosting & MySQL database
– WordPress Set-up
DEVELOP
– Set-up of WordPress as our WYSIWYG editor
– CSS File Creation
– File and image uploads – current content or acquire content
– Static page content – migration of existing copy or develop new!
– User management – roles of users of site, administrators vs contributors vs editors
WEB SOFTWARE DEVELOPMENT
Determine additional modules including
— E-Commerce
— Customer Relationship Management
— Community engagement
— Event Registration
— Online scheduling
— Profile & Community Registration systems
ONLINE MARKETING
– Lead Generation Strategies
– Marketing Consulting
– Social Media – integration, profile enhancement, management & moderation
– Search Engine Optimization (SEO)
– Pay-Per-Click – PPCs
BRANDING
– Logo Marks
– Type Treatment
– Messaging
– Style Guides
– Print & Collateral
IDENTITY POSITIONING,
ANNIVERSARY CAMPAIGNS
& MANAGEMENT
– Entrepreneurs & Start-ups
– Small Business
– Corporate
– Real Estate
– Entertainment
– Jewish Community
– Public Relations Firms
– Non Profit
CLIENT SERVICES / CREATIVE SERVICES
SOCIAL MEDIA
– Overall Strategy
– Streamlining Kit
– Maintenance
NEWSLETTER SIGN-UP
– Vendor Identification
– Template Design
– Website Integration
– Blast Strategy
LEAD GENERATION PROGRAMS
– Internal Marketing
– External Marketing
– Blast Email Programs
– Direct Mail
– Direct Response
– Online Advertising
– Print Advertising
– PR / Media Relations
PHILANTHROPY
– Fundraising – capital campaigns, building funds
– Membership campaigns
– Donor-driven campaigns
– Event Organizing & Production
– Community Outreach & Engagement
– Team Development, Board Relations & Executive Coaching